Value Is Key To Winning Customers

According to Vaughan Patterson, head of Commercial and Industrial Print at Ricoh SA, you have to focus on adding value to customers’ businesses right now. Nobody has money to spare in this fragmented lockdown that’s been thrust upon us, but everyone is looking for the same thing. On Maslow’s hierarchy, most businesses are in survival […]

2020-06-01T08:11:11+02:00May 27th, 2020|

Smart Simple Technology Highlights Sublimation Ink

Sublisplash sublimation ink provides perfect printing results on challenging designs. Smart Simple Technology highlighted the product at the Sign Africa and FESPA Africa Expo, which took place from 11-13 September. The German-manufactured inks produce impressively vibrant HD colour reproduction every time, and they come complete with matching printer profiles. Black can be the hardest colour […]

2019-10-02T08:43:45+02:00Sep 26th, 2019|