Peter Bragg, EMEA Sustainability and Government Affairs Director, Canon, outlines how working towards the United Nations Sustainable Development Goals (SDGs) can provide direction for businesses. Set up by the United Nations General Assembly with an ambitious target of changing the narrative across the world of sustainability by 2030, the SDGs target a range of topics from […]
Canon Europe has launched the results of its latest Insight Report, ‘Creating Customer Value’, which revealed the changing demands of the print buyer and the untapped opportunities for print service providers (PSPs) and in-house print rooms. The research uncovered that fewer than 20% are fulfilling the needs of their customers. At a time when brands are under more pressure [...]
According to Jimmy De Waal, B2B: Head of Marketing at Canon South Africa digital isn’t working as well as it used to, because consumers are turning off from it in growing numbers. For some, it’s about lack of trust — think of the Facebook/Cambridge Analytica scandal. For others, the volume of digital content is simply […]
The industry has seen a lot of disruption in the last year from increasingly complicated security threats through to keeping up with the immediacy customers now expect. As businesses look ahead to 2020, that rate of change has only intensified. Canon looks at key trends. Collaboration is key – Caroline Serfass, Senior VP and CIO, Canon Europe […]
Quentyn Taylor, director of security at Canon EMEA, provides insight into how companies can develop a robust cybersecurity system through a collaborative, collective and uncompromising approach. For example, shared use printers can be a weak point if poor data security practice is observed and outbound comms processes need to be taken into consideration when thinking […]
According to James De Waal, head of marketing business imaging group, Canon South Africa, if you have a large format print (LFP) device, posters are probably one of your most popular applications. He discusses five ways you can use posters to add impact, deliver value and boost sales. If you’re treating posters as commodity work, you […]
James de Waal, head of Marketing Business Imaging Group, Canon South Africa breaks down the role of graphics in creating seamless brand experiences. Over the last decade, retail brand owners have come to the growing realisation that traditional marketing is no longer enough to increase footfall to their stores and boost sales. Customers now expect […]
James de Waal, head of marketing business imaging group, Canon South Africa, states that signs are one of the top applications being produced by wide format PSPs (1). POS/POP displays have also more recently been gaining traction, with 59% of businesses experiencing growth in this area (2). Over half of all printing businesses are also […]
Dana Eitzen, corporate and marketing communications executive at Canon South Africa, discusses why a sustainable business is a successful business. Any change to how a business runs will invariably come at a cost. Sustainable practice is an investment like any other. But the cost doesn’t have to be insurmountable. For example, reducing waste is likely […]
Dana Eitzen, corporate and marketing communications executive at Canon South Africa, states that we should all be taking an action-first approach to big data. While an insights-first approach to data can be interesting, it is almost certainly not the way to generate operational and transformative value for your business. Change is driven by action. For […]
