Digital signage is an evolving medium. It is an interesting mix of the traditional and the new age. While the concept of a sign is as old as civilisation itself, a linked digital communications platform is something entirely new. The digital age has brought an untold number of new opportunities to artists. In the 1600s […]
According to Bradley Cooper, Technology Editor for Digital Signage Today, through tools such as customer queue apps, thermal detection and antimicrobial touch interfaces, digital signage vendors are taking on Covid-19 from all directions by protecting customers and employees and providing information. Digital signage and kiosk vendors are crafting a number of systems and solutions to help […]
According to Bradley Cooper, Technology Editor for Digital Signage Today, digital signage can help provide solutions to both monitor customer movement and ensure social distancing. But digital signage can be an expensive investment, especially during times of slow economic growth like now. As Covid-19 continues to impact how businesses do business, many people are looking […]
According to Bradley Cooper, Technology Editor for Digital Signage Today, one of the most important tactics to stay afloat is to maintain good communication with customers, so that they understand all of the guidelines and how your company is keeping them safe. Digital signage can help with that task. ‘This pandemic has illuminated the fact […]
According to Ian Crosby, Zytronic VP of sales and marketing, touchscreens form a major aspect of the way we view and interact with the world, with most of us using them multiple times daily. Banks, fast-food outlets, public transport, shops and many more such services rely on touchscreens for efficient operation, providing us with an […]
According to Bradley Cooper, Technology Editor for Digital Signage Today, digital signage, as a communication medium, is extremely useful as an advertising tool, but it shouldn’t only be used to push sales. It should also make a real impact in the lives of the people who view it. It can and should be used to […]
According to Bradley Cooper, Technology Editor for Digital Signage Today, digital signage can help out during these trying times by allowing retailers to stay in touch with their customers and provide the most important commodity of all: information. As the Coronavirus pandemic continues, and as politicians pass measures to attempt to control it, many retailers […]
By 2024, analysts expect the digital signage sector to be worth more than $29 billion, according to a report from MarketsandMarkets. The use of new technologies such as OLED and electronic paper display is expected to contribute to this growth. In addition, the increasing use of LED and LCD is likely to be another factor […]
According to Bradley Cooper, Technology Editor for Digital Signage Today, digital signage vendors are feeling the impact of the coronavirus due to supply chain restrictions and stock market volatility. Due to increasing restrictions on public gatherings and travel, people are becoming far more isolated as well. ‘Stock market volatility as a result of coronavirus fears […]
According to Bradley Cooper, Technology Editor for Digital Signage Today, in the billboard world specifically, and depending on a specific region’s laws, one can pick either a traditional billboard with a printed image or a digital Out-of-Home display to get your message across. As it is there are so many options available to navigate. After […]
