What Makes Good Signage?

According to María José García, FLAAR Reports/DPI Insights Magazine, advertising is everything for a business: it can be the piece of the puzzle that can mean success or failure. As marketing expenditure is increasing, it is invested more and more in signage, including digital signage. Thanks to the many trade shows around the world, people […]

2020-06-29T08:07:34+02:00Jun 26th, 2020|

Read The Latest Edition Of Sign Africa Journal Online

The latest edition of Sign Africa Journal is online. The front cover story focuses on Altron Bytes Document Solutions (BDS), which will distribute Mutoh’s leading wide format digital printers in sub-Saharan Africa. This follows a partnership between Altron BDS and Mutoh distributor Mips Technologies. The companies’ combined expertise will expand the Mutoh brand even further […]

2020-03-30T08:59:42+02:00Mar 27th, 2020|

14 Advantages Of Digital Signage

Digital signage consists of a display unit — this might be LED, LCD, plasma or any similar technology — and it is strategically placed for marketing purposes. Digital signage varies in shape and size; it can be as small as a tablet or as big as a billboard. Units can display static images, video or […]

2019-11-25T10:59:13+02:00Nov 15th, 2019|

How To Take Advantage Of Your Large Format Signs 

According to DPI Insights magazine/FLAAR Reports, indoor and outdoor advertising are a basic part of advertising. In most cases, you use large format printing. Currently, different techniques and different types of materials have been developed to make these advertising campaigns more creative. This article appears in Sign Africa Journal.  The biggest challenge is scale, since your signage is going to [...]

2019-01-20T23:23:39+02:00Jan 20th, 2019|