Printers are invited to join the movement with Printing SA, which will be hosting a members forum at the Sign Africa Port Elizabeth Expo, taking place 27 March at the Boardwalk Convention Centre. The forum is free and non-members are welcome to attend and sign up as members. Learn more about how Printing SA can assist […]
Marketing manager at Agosto Inc, Kelsey Moen, says that no matter what industry you use it in, interactive digital signage can make your content more impactful, engaging and exciting. Just like people are more likely to remember something if they write it down, they are also more likely to remember something if they have to […]
Where are consumers driving the signage environment and what changes can we expect to see over the next few years? Industry experts discuss the future of signage in South Africa. A number of recent marketing trend reports* have indicated that while print is still the most widely used signage solution around the globe, due to […]
Trotec South Africa will exhibit laser technologies at the upcoming Sign Africa Port Elizabeth expo, taking place on 27 March at the Boardwalk Convention Centre . Speedy 100 The machine features a work area of 610 x 305mm, CO2 laser power of 12-60 watts, fibre laser power of 10-30 watts and flexx technology. The Speedy […]
The successful Sign Africa Nelspruit expo, held on 20 February at Emnotweni Arena, attracted 223 visitors from Mozambique, Swaziland, Polokwane and all over Mpumalanga. Visitors were inspired by the latest technologies and trends in all aspects of wide format digital printing, garment decoration, screen printing and signage. Exhibitors had positive feedback about the event: ‘The […]
It is difficult for retailers to connect with customers who have their heads buried in their phones, in today’s fast-paced retail environment. Mobile marketers are also getting smarter, as they deliver targeted mobile ads using beacon technology to directly appeal to customers. Not to mention all the outdoor billboards and displays that compete for user attention. […]
LED has become the dominant display technology in both the consumer and professional markets. Back-lit LED is used mostly in smaller displays and direct view LED is used in hand-held devices and very large displays such as large digital signs and video walls. What consumers see in the latest television offerings is often driven by […]
According to Sawgrass manager of education Jimmy Lamb, those who have business plans are already ahead of the game. A business plan includes market research, financial planning, specific goals and milestones and plans for managing changes and setting expectations. In short, it is a blueprint for going from startup to sustained income and growth. If […]
Matan Weinstein, application engineer, Massivit 3D said, ‘Let’s face it, whether you’re selling a product or service, it has never been harder to attract the attention of your target audience than it is today. A recent Forbes article stated that digital marketing experts believe the average American is exposed to a staggering 4000 to 10,000 […]
As stakeholders in the typographical sector, comprising of the printing, packaging and allied industries, we commend you on the State Of The Nation Address (SONA) delivered by yourself on the 7th of February 2019, we also laud the work your administration has done since your inauguration in February 2018. However, as stakeholders within the sector, […]
